Maternity, Children and Young People programme - Perinatal mental health campaign and Maternity Champion recruitment

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Following the successful bid to help increase access to perinatal mental health services in Staffordshire and Stoke-on-Trent from the Perinatal Mental Health Community Services Development Fund, work is now beginning to implement the service improvements across both Together We’re Better’s footprint and the Shropshire STP area.

As part of this, a recruitment drive is underway for staff to implement this project and we are looking forward to launching the destigmatising perinatal mental health campaign shortly, for which posters and videos have been developed.

A total of 15 Maternity Champions have now been recruited as part of the Maternity Voices Partnership and have received inductions and training. Further recruitment is ongoing for this and the Maternity Champions will begin visiting areas to collect feedback from women and families in the New Year. Any feedback collected will be discussed at the quarterly Maternity Voices Partnership meetings, which are attended by a range of stakeholders, including the Maternity Champions and representative from partner NHS trusts.

In partnership with NHS Digital and University Hospitals of North Midlands NHS Trust (UHNM) we are currently working on developing an innovative two-way noting system. This system will give women the ability to input into their own notes, with the initial focus being on women being able to enter medical and pregnancy history information at the start of their pregnancy, as well as preferences for labour and birth as their pregnancy progresses.

We were also delighted to attend the National Digital Leaders forum, as the picture below shows. The picture features (from left to right), Stephen Casbolt, Senior Project Manager for the Maternity Transformation Programme, Baroness Julia Cumberledge, Chair of the National Maternity Review and Better Births, Stephen McMullin, Digital Lead for the Local Maternity Systems, Lucy Boot, Digital Midwife at UHNM, and Professor Sir Cyril Chantler the Deputy Chair of National Maternity Review and Better Births.

Finally, as part of the reconfiguration of local maternity services, we are working on developing a sustainable model of continuity of carer. Led by the Heads of Midwifery in the system, this will take a phased approach. We have also recently been successful in securing additional funding from Health Education England to appoint a full time Midwife for six months to help drive this particular project forward.